05 Jul Get To Know Latest SEO Strategies To Increase Organic Traffic
One of the essential marketing strategies that will help online retailers create a successful Internet business is search engine optimization (SEO). The process of tailoring your website to the algorithms that enhance search engines use to rank websites based on the signals that the site emits.
Top SEO Strategies in 2019
- Enhance user experience across your entire site
- Optimize For Voice Search
- Focus On Topic Clusters Instead Of Keywords
- Target Local Searchers With Landing Pages And Listings
Enhance User Experience Across Your Entire Site
(A)Make Your Posts Easy to Read
- Shorter paragraphs
- Mixed sentence lengths
- White space and images
- Write quality content
(B) Site Speed
Site speed plays a crucial role in SEO because people do not want to wait for years to access more information they are searching for. That’s why Google has to be launched a number of SEO tools to help develop site speed.
- Page Speed Insights helps developers to build a site performance
- Accelerated mobile pages to boost speed on mobile sites
- Think with Google to help gauge how responsive or else mobile friendly a site is, which includes speed as a parameter
Optimize For Voice Search
Do you know, there are 50% of all searches will conduct by voice by next year? Half of the people heading to Google aren’t typing their queries. They are using a voice-assisted device to do the job for them. If you think that is not something you will need to factor in your SEO Strategy, you are wrong. Voice searchers have various habits than text searchers, and the devices they are using take data from SERPs to replay information from the featured snippet box back as their answer.
Focus On Topic Clusters Instead Of Keywords
Google is evolving and its objective now is to understand the intention of its users. What they will expect, what they are looking for and, more particularly, what search results may best help answer their query.
- Know your target audience
- Organize content into clusters
- Research keywords and use them sparingly
- Build a variety of backlinks
According to Google, links are still considered as the first factor when it comes to determining the search rank. Because without them ranking without links is really difficult. The perfect way to prevent that from happening is to diversify your backlink profile. For every incredible link, you develop, create another five that are medium quality. You will end up with several links pointing to the website, including links from:
- Author bio sections
- Product pages
- News sites
Target Local Searchers With Landing Pages And Listings
Almost half (46%) of all the searches on Google are from people looking for local information.
- Local shops
- Opening hours
- Telephone numbers